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Behind the Scenes at Red Bull’s HYROX Worlds Activation in Stockholm

Home | Morning Chalk Up • Publié le 5 juillet 2026

At the 2026 HYROX World Championships in Stockholm, Sweden, Red Bull competitors wore Red Bull caps, wristbands, and headbands throughout the weekend. But beyond the action on the competition floor, Red Bull showed up in a big way for fans and creators, hosting community challenges, friendly competitions, athlete-led Q&A sessions, and even expert-led masterclasses. We were lucky enough…

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Gymreapers WZA SoCal Roster Complete for New “Battle of the Camps” Competition

The third annual Gymreapers Wodapalooza SoCal is just days away, and this year a new competition has been added to the weekend: the “Battle of the Camps,” replacing previous years’ TYR Cup.  If you missed it, the elite showcase, set…

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“Greatness is Built” at Wodcelona: Lucy Campbell and Luka Đukić Top the Elite Podium in Spain

The fifth iteration of WODCELONA wrapped up last weekend in Barcelona, Spain, featuring elite athletes and over 2,000 competitors across more than 30 divisions.  As the event has expanded over the last five years, WODCELONA has come…

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Adidas Went “Full Hybrid” in London, Debuted New Dropset Pro Colorway

Earlier this month, Adidas shared a study conducted by Focaldata, a London-based research company, which surveyed 2,401 UK adults aged 18-24 between August 14 and 24, 2026.  For the study, Focaldata sought to understand young…

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HYROX Co-Founders Christian Toetzke and Moritz Fürste Take Back Majority Stake in Recent Sale

On Tuesday, HYROX co-founders Christian Toetzke and Moritz Fürste announced that they had regained ownership of the brand.  Since its inception, HYROX has built a competitive community around training and HYROX-specific equipment,…

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James Sprague Doesn’t Track Macros – Here’s How the Two-Time Fittest Man on Earth Fuels

James Sprague was never much of an athlete as a kid.  He loved sports, but he said he had “a crummy relationship with food,” and at age 12, the now two-time CrossFit Games champion and reigning Fittest Man on Earth was…

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Love HYROX, Hate Running? Meet The Hybrid Games

HYROX has managed to convince CrossFit enthusiasts to do more of something most of us aren’t usually drawn to: running. In the last couple of years, thousands of us have participated in a HYROX race, or multiple HYROX races, and have come…

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Moritz Fiebig Finally Cracked the Games Top 10. Here’s What Changed

Jet lag is potent. That might be the biggest lesson five-time CrossFit Games veteran Moritz Fiebig learned at the recent Games, where he finished in the top 10 for the first time in his career.  One of the biggest differences Fiebig…

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Nothing to Lose: Cole Learn Turns World Championship Heartbreak Into Fuel

For HYROX athlete Cole Learn, his 2025/2026 season was one of extremes. Ahead of the World Championships in Stockholm, Sweden, he had just signed a contract with Adidas and was a major contender to be crowned the new HYROX champion. …

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Gymreapers WZA SoCal Roster Complete for New “Battle of the Camps” Competition

“Greatness is Built” at Wodcelona: Lucy Campbell and Luka Đukić Top the Elite Podium in Spain

Adidas Went “Full Hybrid” in London, Debuted New Dropset Pro Colorway

HYROX Co-Founders Christian Toetzke and Moritz Fürste Take Back Majority Stake in Recent Sale

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Love HYROX, Hate Running? Meet The Hybrid Games

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