Luxury sportswear is having a moment as niche brands redefine workout fashion
Sometimes, the seeds for fashion’s most compelling shifts are sown far away from runways and high-end ateliers. For Johanna Parv, the London-based independent designer whose namesake brand merges the worlds of cycling and luxury fashion, the impulse built as she traversed the city on two wheels, seeing the way people had to awkwardly manipulate their outfit to avoid, say, getting a suit trouser or skirt hem caught in their bike chain. “A lot of functional sportswear is historically designed by...
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