Henry Chandonnet/Business Insider
- Mixue has opened its first American locations: two in New York, and one in Los Angeles.
- I visited the Herald Square ice cream and boba shop to see if it was worth the hype.
- The options were wildly affordable, giving McDonald's menu a run for its money.
New York City has a new ice cream shop. It just happens to be the biggest fast-food chain in the world.
The Chinese chain Mixue has more than 46,000 stores globally. That now includes two New York locations and one in Los Angeles — its first in the United States.
Mixue offers ice cream, coffee, and boba at ultra-affordable prices. It's one of a variety of Chinese chains, including Luckin Coffee and Chagee, looking to undercut traffic to American companies with their low costs.
I visited the Herald Square location of Mixue to see if it lived up to the hype. (Spoiler alert: McDonald's should be worried.)
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